10 Best Winter 2020 Makeup Trends
Vampire Lips
Dark berry lips are not only gorgeous and romantic, but they will draw all the attention (in a good way) to your little square on Zoom.
Nars Velvet Matte Lip Pencil in Train Bleu, $27, ulta.com
2Winter Glow
You don’t need sunny days to get your glow on. Pack on some liquid highlighter for a naturally dewy sheen, and pair it with a moisturizing lipgloss.
Rare Beauty Positive Light Liquid Luminizer Highlight, $22, sephora.com
3Back to Basics
Basic gets a bad rep, so we’re claiming it back. Stick to neutrals with a light matte nude shadow around the eyes and a nude lip for a simple, clean look to get you through the colder days.
Makeup By Mario Master Mattes Eyeshadow Palette, $48, sephora.com
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4Snow Queen
White eyeliner is really striking, especially on dark and deep skin tones. Pair it with a set of lush lashes and a nude lip for a fresh makeup statement.
Marc Jacobs Beauty Highliner Gel Eye Crayon Eyeliner in In the Buff, $26, sephora.com
5Winter Blues
There's nothing sad about this winter blue. This periwinkle eyeshadow is both retro and yet totally fresh, and it makes us smile to see the color used all over the lid in such a dramatic way.
Laura Mercier Caviar Stick Eye Color in Powder Blue, $29, lauramercier.com
6Festive Glitter
Is it truly a holiday season without some sparkle? (The only answer is no). Go all out and sprinkle some glitter all over your cheeks for a super fun look that’s Zoom holiday party-approved. For a more wearable application, keep the glitter to just your lids or the inner corner of your eyes.
MAC Cosmetics MAC Glitter, $23, nordstrom.com
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7Dramatic Wings
We love drama—at least in our makeup looks. This ultra-winged liner is all you need to make a statement and keep the focus all on your eyes.
Stila Stay All Day Waterproof Liquid Liner, $22, skinstore.com
8Minimal Lines
Leave your black eyeliners right where they are. A brighter color, like this light blue, is way less intimidating to wear over Zoom than IRL. It will brighten not only your face, but your whole mood.
Fenty Beauty Flypencil Longwear Pencil Eyeliner, $22, sephora.com
9'90s Revival
The '90s resurgence isn't going anywhere. JLo's nude lip and liner and brown smoky eye are the perfect nod to the decade we all love.
KKW Beauty Nude Lip Liner, $12, ulta.com
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10Shade Matching
The easiest way to make a beauty statement is to stick to one shade, especially when that shade is as alluring as a deep red velvet. Match your shadow, blush, and lips—and don't be afraid to add a little sparkle, too.
Nars Blush in Exhibit A, $30, nordstrom.com
Audrey Noble is a freelance writer and reporter. She writes celebrity profiles and does deep-dive features about the ways race, gender, sexuality, and other forms of identity impact society via the beauty industry. Her previous work experience includes editorial positions at Vanity Fair, Refinery29, and Allure. Her writing can also be seen in Vogue, Harper’s BAZAAR, Bustle, HelloGiggles, and more. You can keep up with her on Twitter.
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